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Areas of Creative Strategies

 

 jcp

TCI's core competency is based on decades of real experience, producing Strategic Branding Solutions for individuals, companies, and products. TCI consults to a wide range of companies from smaller emerging technology and product firms to publicly-traded and Fortune 1000 companies in areas, including:

  • Brand Identity for Business, Naming, Positioning.
  • Brand Identity for Product, Naming, Positioning.
  • Creative Marketing Strategies, Campaigns
  • Authoring: Anthems, slogans, advertising, technical collateral, Mulitimedia Presentations
  • Authoring Internet web sites for Brand Building, Public Relations, Product information and E-Commerce; robust data base managed sites and more...
  • Packaging: image and product category research, focus groups
  • Logo Identities for Corporate Image to target market products
  • Trade shows and Exhibitions: PR, Marketing, Displays and in-booth collateral
  • Magazine, Catalogs:Strategic Positioning, Design & Development, either we produce for client, or train in-house staff
  • In-store displays, Point of Purchase, Point of Sale Signing with effective “call to action” marketing
  • Sell-through Marketing
    Planning and Implementation.
  • Cost reduction / margin improvement

 
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