IMS
is a Major Information Technology Service Industry Company with
headquarters in Southern California for over 30 years.
TCI
authored new corporate copy in close relationship, working
with President, Executive Vice President and corporate staff
to strategically position company philosophy, update image
and preserve legacy equity of brand.
TCI
straegized and authored Grand Corporate Client Folder and Brochures,
large
cover featuring "People Pipeline" image concept and
the "world of IMS" illustrated.
Typical page spread for B2B corporate
collateral [right]. Company positioned Services, Features and Benefits
to Client base.
The oversized Grand Brochure included
stair-stepped pages to encourage the reader to move through the
piece, with a generous back pocket for client specific one-sheets,
timely updates. A matching, 4-color sheet was mass-printed without
type for in-house short run print.
IMS Consultant Folder and Brochures: Exciting
mini-brochure that overviews Features and Benefits of the IMS relationship
to consultants; #10-sized folder also included back pocket for
consultant benefits, specific one-sheets, timely updates.
Also authored 12 page
detailed Consultant Benefit package. It is reiterated on the
website as an easily, downloadable PDF file, which saves print
cost and speeds consultant information.
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